The Lost Treasures of Baja Island was a promotion coinciding with the 2022 release of Baja Blast and its Baja Blast Zero Sugar variation, alongside two new sister flavors Gold and Mango Gem as well as a Baja Blast Energy variant. The promotion offered a chance to win a Mystery Flavor named Baja Deep Dive.
Promotion Information[]
Concept[]
The concept for The Lost Treasures of Baja Island promotion included Baja Blast and its Baja Blast Zero Sugar variation, alongside two new flavors Baja Gold and Baja Mango Gem. These newly released Baja flavors received an updated design change for their labels to coincide with the sweepstakes promotion.
How It Works[]
The promotion was similar to 2021's 100 Days of Baja although slightly different. These Baja flavors featured generated codes from under the bottle cap, and as mentioned earlier, entering the could gave you the chance to win a grand prize of a Baja-themed mystery flavor named Baja Deep Dive.
You can also get a chance to win 1K daily by entering codes from Baja Blast Energy.
Launch[]
The Lost Treasures of Baja Island promotion launched on June 13th, 2022, and ended on September 4th, 2022.
Ending[]
After the promotion ended, cases of Baja Deep Dive were sent to winners.
Prizes[]
In addition to the grand prize, there were some additional prizes that could be won.
- (84) Pre-paid 1K debit card.
- (18,000) A 6-pack of an unreleased Mountain Dew flavor.
Gallery[]
Trivia[]
- This Baja-themed promotion was the third promotion to have Baja-themed prizes to win. The first was 2014's Baja or Bust promotion, the second was 2021's 100 Days of Baja, the third was 2022's The Lost Treasures of Baja Island, and the fourth was 2024's 20th Bajaversary.