Mountain Dew Wiki

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Mountain Dew Zero Sugar

Mountain Dew Zero Sugar is a Mountain Dew variant with zero calories (as its name implies), compared to the 290 calories in the original, and is sweetened with artificial sweeteners instead of Corn Syrup or Sugar that the original uses.

Description[]

Mountain Dew Zero Sugar is a modified version of the original formula, containing zero sugar but retaining the same Citrus taste and yellow-green color as the original Mountain Dew drink. It is a similar but separate drink from its two predecessors Sugar-Free Mountain Dew and Diet Mountain Dew. Unlike those two flavors, it does not contain concentrated orange juice.

Mountain Dew Zero Sugar and its flavor lineup have 20% more caffeine than regular Mountain Dew, at 68mg/12oz can, instead of the 54mg for the Original and Diet varieties.

Tagline[]

Its tagline is "Zero Sugar DEW."

History[]

On September 11th, 2019, Mountain Dew Zero Sugar was first leaked on the Dew Drinker Discord, planning to get released in some sizes. At the time of this leak, there wasn't any known release date about it. It was afterward that it would be releasing on January 13th, 2020, in the United States after few months of the leak.

On November 19th, 2019, YouTube channel myCountyMarket posted a new product review about the flavor on their video on YouTube. The channel's video revealed that it would be released sometime in early 2020. The channel's video also unfolded that Mountain Dew Zero Sugar planned to get promoted during Super Bowl LIV.

It was officially released in stores on January 13th, 2020, nationwide in the United States as a permanent flavor in various sizes such as 20-ounce Sidekick bottles, 24-ounce bottles, 16 ounces/16.9-ounce multipack bottles, 1-liter bottles, 2-liter bottles, 12-packs, 24-packs. It is also available in fountain form exclusively at Circle K locations in February 2020, replacing both under-performing flavors of Mountain Dew Ice and Pitch Black.

A few weeks later, it was promoted in a commercial during Super Bowl LIV that had a shade on a famous scene from the classic Warner Bros. Pictures horror film The Shining. It led to a massive boost in the popularity of Mountain Dew Zero Sugar.

In early 2023, it was leaked through Living Más that during January 23 thru April 28, Mountain Dew Zero Sugar will roll out at Taco Bell restaurants, replacing Diet Mountain Dew's spot on fountain machines.

International release[]

Canada[]

At the start of April 2020, following the American release of Mountain Dew Zero Sugar in January 2020, Mountain Dew Zero Sugar replaced Diet Mountain Dew in most of the country (unlike in the United States, where the two flavors coexist). This version has reduced caffeine, at 50mg/355mL. It was initially only available in 12 packs, but was later also released in 32 packs at Costco in 2023.

Kuwait[]

Sometime around 2021 or 2022, following its North American release, Mountain Dew Zero Sugar was introduced into Kuwait. Unlike in other countries, its Kuwaiti release used a grey background similar to Diet Mountain Dew.

The Philippines[]

On September 1st, 2023, Mountain Dew Philippines' social media pages announced that Mountain Dew Zero Sugar was introduced into the country. It was also teased with various posts since August 25th.

Trivia[]

  • This flavor was leaked long before its release on the Dew Drinker Discord.
  • Prior to the 2023 reformulation, Pepsi Zero Sugar used to have a similar amount of caffeine (69mg/12oz) as Mountain Dew Zero Sugar. It is likely the reason why Zero Sugar Dew products have more caffeine than typical.
  • Before its introduction, people were anxious that it would replace Diet Mountain Dew as the new low sugar drink in the United States. It was confirmed by a PepsiCo employee that there weren't any plans for Zero Sugar to replace Diet Mountain Dew. Instead, the two flavors will coexist.
    • However, Mountain Dew Zero Sugar did replace Diet Mountain Dew at Taco Bell in early 2023.
  • When Mountain Dew Zero Sugar was released in 2020, the 12-ounce cans had a matte finish. Pepsi Zero Sugar also had the matte cans. Both lasted until Mid-2020 before reverting back to the standard finish cans.
    • The Label Flavor series also had a 16-ounce can matte finish.
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