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Kickstart (Energizing Grape)
Kickstart Grape 16oz 2021.png
The official Mountain Dew Kickstart (Grape) can design.
Flavor: Grape
Color: Dark Purple      
Current Status: Permanent Flavor
Locations Available: United States
Year(s) Available: 2018 - Present
Related Flavors: Kickstart Recharge (Energizing Blood Orange)
Kickstart Recharge (Energizing Blueberry Pomegranate)
Kickstart Hydrating Boost (Energizing Watermelon)
Pitch Black
Pitch Black II
Black Label
Darth Dew
Max Air
Golden Lime
Dry Ginger
Related Promotions: Puppy Monkey Baby
Dew Nation Rewards

Kickstart (Energizing Grape), formerly known as Kickstart (Energizing Midnight Grape), is a flavor of Mountain Dew Kickstart that was released in the United States in January of 2016 and has since been released elsewhere in Canada, Australia, and Japan. Its tagline is Energizing Grape.


Kickstart (Energizing Grape) is a grape flavored soda that is dark magenta in color. It is designed to have more caffeine than usual and to energize you.

Canadian Release

It was released in Canada on January 20th, 2017 as the fourth Kickstart beverage available in the country.

Australian Release

In March 2017, three Kickstart beverages were released into the Australian market, including Energizing Midnight Grape, Energizing Orange Citrus, and Energizing Limeade.

Japanese Release

In 2018, Kickstart (Energizing Midnight Grape) was released in Japan under the name Kickstart (Energizing Grape). The name would be used for the American release during its 2021 can design.


  • This was the first Kickstart flavor to have been released in Japan.
  • Kickstart (Energizing Grape) is the second grape flavor to be released in Japan, the first being Grape and the third being Violet.