Hard Mountain Dew is a line of flavored malt beverages inspired by Mountain Dew, first released on February 22nd, 2022, in three states. It is currently available in 27 states and one city, and was later released in the Philippines.
Description[]
Hard Mountain Dew is a line of alcoholic Mountain Dew flavors. Containing 5% alcohol, the drinks are non-caffeinated Malt beverages with Natural Flavors, Artificial Sweeteners (Sucralose & Acesulfame Potassium), Certified Color, Zero (0 G) added Sugar, and FD&C Yellow #5.
Beverage Distribution[]
The line is manufactured and distributed by the Boston Beer Company, owner of alcoholic beverages such as Samuel Adam's. PepsiCo's subsidiary, Blue Cloud Distribution[1] used to distribute it from February 2022 to May 2024. In May 2024[2], Boston Beer Company took control over the distribution of Hard Mountain Dew.
When Boston Beer Company took over the distribution of Hard Mountain Dew, they announced two new state announcements in the following weeks, showing a positive light on its national distribution as they plan on having the product roll out in all 50 states by late 2024/early 2025[3].
Despite this, PepsiCo themselves aren't involved with Hard Mountain Dew.
History[]
The line of alcoholic Mountain Dew flavors was officially announced on August 10th, 2021[4] by the official Hard Mountain Dew Twitter account, and three flavors were shown off[5] for the first time: Original, Black Cherry, and Watermelon. The Twitter account then stated a tentative planned release date of February-March 2022 for a limited number of states.
Hard Mountain Dew Baja Blast was trademarked[6] on September 27th, 2021, and later that year, images of the drink were leaked online. Additionally, Hard Mountain Dew Baja Blast was officially announced on January 28th, 2022[7], and had further confirmation[8] that it would be joining the other previously three announced flavors in the initial release for February of 2022.
The Hard Mountain Dew line was released to stores on February 22nd, 2022[9] in three states, that is Florida, Tennessee, and Iowa and since then, it has been slowly rolling out to more states as time goes on[10].
Flavor Variants[]
Current[]
(2022 - Present) Hard Mountain Dew (Flavor)[]
- Main article: Hard Mountain Dew (Flavor)
Inspired by the Original Mountain Dew flavor. Released in January 2022 alongside Hard Baja Blast, Hard Black Cherry, and Hard Watermelon.
(2022 - Present) Hard Watermelon[]
- Main article: Hard Watermelon
Hard Watermelon is a Watermelon flavor released in January 2022 alongside Hard Mountain Dew (Flavor), Hard Baja Blast, and Hard Black Cherry. It was planned to be replaced by Hard Code Red in February 2024, but since it wasn't released, Hard Watermelon's status remains a current flavor.
(2022 - Present) Hard Baja Blast[]
- Main article: Hard Baja Blast
Inspired by the Original Baja Blast flavor. Released in January 2022 alongside Hard Mountain Dew (Flavor), Hard Black Cherry, and Hard Watermelon.
(2023 - Present) Hard LiveWire[]
- Main article: Hard LiveWire
Inspired by the Original LiveWire flavor. Released in February 2023, and replaced Hard Black Cherry.
(2023, 2024 - Present) Hard Baja Blast Mango*[]
- Main article: Hard Baja Blast Mango
Hard Baja Blast Mango is a Mango flavor released in Summer 2023 for a limited time alongside Baja Blast Pineapple and Baja Blast Punch. The Baja Flavors returned on March 20th, 2024, permanently.
(2023, 2024 - Present) Hard Baja Blast Pineapple*[]
- Main article: Hard Baja Blast Pineapple
Hard Baja Blast Pineapple is a Pineapple flavor released in Summer 2023 for a limited time alongside Baja Blast Mango and Baja Blast Punch. The Baja Flavors returned on March 20th, 2024, permanently.
(2023, 2024 - Present) Hard Baja Blast Punch*[]
- Main article: Hard Baja Blast Punch
Hard Baja Blast Punch is a Punch flavor released in Summer 2023 for a limited time alongside Baja Blast Pineapple and Baja Blast Mango. The Baja Flavors returned on March 20th, 2024, permanently.
*Not confirmed to be directly related to an existing Mountain Dew variant of a similar description.
Discontinued[]
(2022 - 2023) Hard Black Cherry[]
- Main article: Hard Black Cherry
Hard Black Cherry was a Black Cherry flavor released in January 2022 alongside Hard Mountain Dew (Flavor), Hard Baja Blast, and Hard Watermelon. Hard Black Cherry was replaced by Hard LiveWire, and by July 2023, it was fully replaced.
Unknown[]
(2024?) Hard Code Red[]
- Main article: Hard Code Red
Inspired by the Original Code Red flavor. It was planned to be released in February 2024, but it wasn't released, and since the distribution has changed, Hard Code Red's status remains unknown.
State Announcements[]
At the beginning of 2022, it was originally released in three states, and is currently available in 27 states and one city*.
- 1st: (02/22/22)[11] Florida
- 2nd: (02/22/22) Tennessee
- 3rd: (02/22/22) Iowa
- 4th: (04/22/22)[12] Arkansas
- 5th: (04/28/22)[13] Oklahoma
- 6th (05/16/22)[14] Minnesota
- 7th: (06/16/22)[15] Missouri
- (08/02/22)[16] Las Vegas*
- 8th: (09/19/22)[17] Virginia
- 9th: (10/26/22)[18] Ohio
- 10th: (11/04/22)[19] Illinois
- 11th: (04/19/23)[20] Arizona
- 12th: (04/27/23)[21] Kentucky
- 13th: (05/11/23)[22] Connecticut
- 14th: (8/1/23)[23] Wyoming
- 15th: (8/7/23)[24] Oregon
- 16th: (8/23/23)[25] Vermont
- 17th: (11/9/23)[26] Idaho
- 18th: (5/25/24)[27] Indiana
- 19th: (5/31/24)[28] Pennsylvania
- 20th: (6/25/24)[29] Kansas
- 21st: (6/28/24)[30] Rhode Island
- 22nd: (7/2/24)[31] New Hampshire
- 23rd: (7/31/24)[32] Michigan
- 24th: (8/15/24)[33] New Mexico
- 25th: (9/23/24)[34] Colorado
- 26th: (9/25/24)[35] Louisiana
- 27th: (9/28/24)[36] Georgia
- 28th: (unknown)[37] California**
*Not available in the rest of the state of Nevada, only Las Vegas.
**Released in the state without an official announcement on social media.
International releases[]
Philippines[]
Hard Mountain Dew was released in the Philippines in August 2024, only available in two varieties - Original, and Beach Blast.[38]
Official links[]
Trivia[]
- When it was introduced, many people thought it was a seltzer line, although it was a malt beverage. Hard Mountain Dew confirmed this fact on Twitter.
- The reason why many people thought about it is that there was another competitor with a similar alcoholic soda line called Bud Light Seltzer.
References[]
- ↑ https://www.bluecloudinc.com/
- ↑ https://www.facebook.com/TheTeamSupernova/posts/pfbid02MoUw6ypESfgi2M3BhcpASt5d1eTnRiqXRFNA83Z7o2bqgz1dUiqqfrk5VxfypvtEl
- ↑ https://x.com/TeamSupernovaFB/status/1762610699254054947
- ↑ https://x.com/hardmountaindew/status/1425111107774078976
- ↑ https://x.com/hardmountaindew/status/1425093544260349960
- ↑ https://uspto.report/TM/97047474
- ↑ https://x.com/hardmountaindew/status/1487093465301368835
- ↑ https://www.cnn.com/2022/01/28/business/baja-blast-hard-mountan-dew/index.html
- ↑ https://x.com/hardmountaindew/status/1494821167865249798
- ↑ https://x.com/hardmountaindew/status/1517585397643161602
- ↑ https://x.com/hardmountaindew/status/1496131512449781769
- ↑ https://x.com/hardmountaindew/status/1517585391364227072
- ↑ https://x.com/hardmountaindew/status/1519797226247229441
- ↑ https://x.com/hardmountaindew/status/1526237770569633794
- ↑ https://x.com/hardmountaindew/status/1537522302170046466
- ↑ https://x.com/hardmountaindew/status/1554486910843867136
- ↑ https://x.com/hardmountaindew/status/1572004749926436866
- ↑ https://x.com/hardmountaindew/status/1585289639115558912
- ↑ https://x.com/hardmountaindew/status/1588567352500969472
- ↑ https://x.com/hardmountaindew/status/1648788344606715904
- ↑ https://x.com/hardmountaindew/status/1651702251122049024
- ↑ https://x.com/hardmountaindew/status/1656812488023851010
- ↑ https://x.com/hardmountaindew/status/1686477161610280960
- ↑ https://x.com/hardmountaindew/status/1688717878403674112
- ↑ https://x.com/hardmountaindew/status/1694457685771538822
- ↑ https://x.com/hardmountaindew/status/1722742643849859399
- ↑ https://x.com/hardmountaindew/status/1794416519423680805
- ↑ https://x.com/hardmountaindew/status/1796638527414730820
- ↑ https://x.com/hardmountaindew/status/1805592398137114846
- ↑ https://x.com/hardmountaindew/status/1806681488177721586
- ↑ https://x.com/hardmountaindew/status/1808162471041290303
- ↑ https://x.com/hardmountaindew/status/1818647963654377588
- ↑ https://x.com/hardmountaindew/status/1824091189039210647
- ↑ https://x.com/hardmountaindew/status/1838299807045292522
- ↑ https://x.com/hardmountaindew/status/1838956732728639803
- ↑ https://x.com/hardmountaindew/status/1840062919176008123
- ↑ https://www.reddit.com/r/mountaindew/comments/1frnpn8/finally_available_in_california/
- ↑ https://www.facebook.com/hardmountaindewph