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Game Fuel (India)

Indian Game Fuel was a Mountain Dew Game Fuel flavor variant released in India of 2016 and was discontinued in the same year.

History

Game Fuel (India) was launched in June 2016 as part of the Hero Mode On promotion, designed to promote Gamer culture in India. In addition to actor Hrithik Roshan endorsing the new flavor and serving as its brand ambassador, Mountain Dew India also launched a 9-week gaming championship known as Dew Arena. After nine weeks, the promotion and championship both ended and the flavor was presumably pulled off shelves as it has not been seen in any Indian Mountain Dew adverts since.

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