Dub the Dew was a promotion that allows fans to name a new Green Apple-flavored drink to be distributed at Villa Italian Kitchen restaurants and was suspended due to an attack on the website.
History[]
In early August of 2012, Villa Italian Kitchen launched the promotion and its website, which allowed fans to submit and vote for potential good names for this Villa Italian Kitchen restaurant-exclusive Dew flavor to use. Not long after this promotion got into place, online communities (most notably 4Chan) began attacking/vandalizing the website due to lacking security, voting for vulgar and offensive names until they filled the top 10 list. After that, the website was then taken down and was not re-launched ever since.
In March 2013, it became available exclusively in Villa Italian Kitchen restaurants as a permanent flavor, named "Apple Mountain Dew." It was sold as regular fountain Dew with a shot of Green Apple syrup.
On July 9th, 2014, this flavor was renamed from "Apple Mountain Dew" to a new name, "Electric Apple." This Green Apple Dew flavor joined by a companion flavor, Extreme Pomegranate. Electric Apple is still available, while Extreme Pomegranate was discontinued in 2015.