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Dark Berry
LOGO 2012 DARK BERRY
A fan-made image of the Mountain Dew Dark Berry logo.
Description
Flavor: Mixed Berry
Color: United States, Denmark, Iceland, and Philippines: Midnight Blue      

Used to display colors

Details
Current Status: Discontinued
Locations Available:

United States
Denmark
Iceland
The Philippines
Romania

Year(s) Available:

United States: 2012

Denmark, Iceland and The Philippines (7-Eleven): 2012

Romania: 2012 - 2016

Related Flavors: Diet Ultra Violet
Voltage
Revolution
Supernova
Game Fuel (Wild Fruit)
Game Fuel (Electrifying Berry)
Game Fuel (Berry Lime)
Blue Shock Freeze
Thin Ice Freeze
Arctic Burst
Diet Flare
Black Label
Amp Game Fuel Charged (Berry Blast)
Liberty Brew
Kickstart Hydrating Boost (Energizing Strawberry Kiwi)
Kickstart Hydrating Boost (Energizing Raspberry Citrus)
Kickstart Recharge (Energizing Blueberry Pomegranate)
Raspberry
Wild Berry
Strawberry
Berry Monsoon
Goji Citrus Strawberry
Related Promotions: DewGothamCity
Gallery

Dark Berry was a Mountain Dew flavor released in 2012 as a part of The Dark Knight Rises Partnership. Its tagline was "DEW with a Blast of Mixed Berry with other natural flavors."

Description

Dark Berry was a mixed-berry flavored soda, and was midnight blue in color, much darker than that of Voltage, Revolution, Amp Game Fuel Charged (Berry Blast), Blue Shock and Thin Ice Freeze. The Romanian version used a similar formula, but its color was violet.

History

On March 25th, 2012, an image of a possible new flavor 12-pack box appeared on the image sharing app Instagram. After much speculation, Mountain Dew confirmed on May 14 that would be released in late-June and was a part of their partnership with Warner Bros. Pictures' and Legendary Pictures' 2012 film The Dark Knight Rises.

The flavor began showing up in stores in mid-June and promoted the 2012 film, The Dark Knight Rises, as well as codes that give fans access to exclusive film content through DEWGothamCity.com. It was also released in Denmark and Iceland for the same promo. It was later released in The Philippines exclusively at 7-Eleven stores. It was later released in Romania in 2012, where it was now a permanent addition to their lineup. The Danish Dark Berry was imported from Iceland by Hansen&Co. It was made by Ölgerðin.

Trivia

  • Even though the United States logo used the Mtn Dew art with blue font, the Romanian logo used the 2005 logo art and pink font.
  • While the United States used a clear bottle, the Romanian bottle was purple tinted.

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